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CASE FILE 04 / SUB-DOSSIER
2023

REDA

The public marketing site for Reda, a 24-hour planning and to-do app — landing page through a full blog platform.

OVERVIEW

Reda needed more than a landing page — the brief covered a full blog platform with category filters, comments, and FAQ/testimonial sections, built solo with an animated Lottie/GSAP hero and Framer Motion transitions throughout, plus full SEO.

The company’s backend has since shut down, but the marketing pages are still live today — a static frontend outlasting the product it was built to sell.

ROLE & CONSTRAINTS

Solo build across the full surface: the animated hero, the blog platform (category filters, comments, FAQ/testimonials), motion throughout via Framer Motion, and SEO from the ground up rather than bolted on after launch.

RESULTS & LESSONS

The pages are still live today even though Reda’s backend isn’t — a reminder that a marketing site and the product it markets can have very different lifespans, and it’s worth building the former so it doesn’t depend on the latter staying up.

MATERIALS — NEXT.JS · FRAMER MOTION · GSAP
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